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WWF really damaged Bret by turning him heel the way that they did. Sure in 97 the Hart Foundation vs Austin and McMahon was really great, but it left Bret's babyface run in the dust, for good. Once Bret lifted the vail to show his heelish personality, it's too hard to buy him as "the best guy there is". His heel personality is a version of himself that we all know well, the bitter and egotistical wrestler who thinks it's more real than it is. Bret in WCW was doomed if he was going to be used as a heel. Bret really was doomed when he started shitting on the American wrestling fans. He couldn't come back from it.
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